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Bookkeeper Radio: Marketing for Bookkeepers

What you need to know to grow you bookkeeping business after lockdowns!

The national plan calls for "back to normal" as States start to hit their 80% vaccination targets. For many, this is expected over the next two months. Bookkeepers in heavy lockdown states are reporting loss of clients or clients that are dramatically scaling back operations. Covid is likely to have fuelled the need to add new work (i.e. new clients and/or new services).

Many bookkeeping businesses are in growth mode; either as a relatively new entrant to the bookkeeping profession or looking to take their business to the next level.

Whether you have lost clients recently, have clients downsizing or simply looking to ramp your numbers up, marketing is a skill that can always use some honing.

Marketing regularly features in our top few challenges in our Annual Survey for bookkeepers in running their business. For some it is not a skill that comes easily, so join us and our marketing expert where we discuss some helpful tips to improve your approach to marketing.

A great marketing plan is key to not only gaining new clients but also working with your existing client base. In this episode of Bookkeeper Radio we will look at:

  • What a successful marketing approach looks like
  • Marketing techniques that work for bookkeepers
  • Engaging your clients and adding value to your bookkeeping service offering
  • How to differentiate yourself

Register for FREE here.

06 Oct 2021
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